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HeiQ managed to eliminate persistent malodor on feather and down products, effectively addressing a problem that no one has solved so far.

HeiQ unveils anti-odor technology for feather and down products

Zurich, 18.04.2024 (PresseBox) - HeiQ, an innovator in biotech ingredients and specialty chemicals, announces the launch of a new anti-odor solution within the HeiQ Fresh family, designed to elevate the quality and performance of textiles while enhancing end-users' satisfaction levels. These proprietary and differentiating technologies significantly advance odor control for the garments and home textiles industries.

HeiQ Fresh for Feather & Down is a 100% biobased technology engineered to combat the persistent malodor often associated with feather jackets, duvets, and pillows. Developed to address a common challenge faced by manufacturers and consumers alike, this innovative solution represents a significant leap forward in the field of odor management by removing a significant objection to purchase.

The key issue lies in the natural oil secretion of the duck or goose to provide its natural waterproofing. While essential, this oil becomes the source of the unwanted odors that persist despite conventional cleaning methods. HeiQ Fresh for Feather & Down tackles this problem head-on by harnessing the power of synbiotics (pre- and probiotics).

Through an advanced process, the technology applied during the production stage effectively removes bacterial nutrients present in the feathers and down, thereby preventing the formation of persistent and unpleasant odors. Extensive testing has demonstrated a significant reduction in malodor even after prolonged use, validating the efficacy of this solution. The human sensory testing method according to ISO 17299-1 is the recommended test method.

Mike Abbott, Head of the HeiQ Textiles & Flooring Business Unit, states, ?The new addition to the HeiQ Fresh range addresses a real-world problem that many brand partners and manufacturers are facing for decades. With bad smells out of the equation, we are also removing a relevant obstacle for choosing to purchase feather and down items, a problem that no one could solve, until now.?

To learn more about this new anti-odor technology from HeiQ, visit us at Techtextil 2024, taking place from April 23rd to 26th at the Swiss Pavilion, Messe Frankfurt, Germany, in Hall 12.1, Booth C13. There, our visitors can experience first-hand the efficiency of the HeiQ anti-odor range spearheaded by HeiQ Mint, a biobased odor control technology that has turned into the ?go-to? solution for the textile industry.

Über "HeiQ Materials AG":
Established in 2005 during a hike through the Swiss Alps, HeiQ was born from a moment of inspiration between co-founders Carlo Centonze and Dr. Murray Height. Motivated by solving everyday challenges through science - like persistent odors in hiking shirts - they embarked on a mission to revolutionize material innovation. As a spin-off from the Swiss Federal Institute of Technology, Zurich (ETH), and listed on the London Stock Exchange Main Market (XLON:HEIQ), HeiQ has evolved into a global leader in biotech ingredients and specialty chemicals for diverse applications such as textiles, flooring, building materials, glass, plastics, probiotic cleaning, cosmetics and more, for 1000+ partners in over 60 countries. Our mission is to infuse ordinary products with extraordinary qualities, offering our co-creation partners sustainable and revolutionary solutions. We've developed over 200 technologies with 300 leading brands and our global team comprises 230 professionals from 30 nationalities across five continents. We're committed to shaping a future where everyday products drive positive change, one innovation at a time. Visit us at: www.heiq.com

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